Using Data to Drive Your Business Customer Marketing Decisions

May 29, 2018, 2:00 to 3:00 p.m. ET

Join us as we reveal the latest updates to the E Source Business Customer Insights Center, our tool that provides utility companies with data from the E Source Gap and Priority Benchmarks about the energy-management needs and attitudes of specific business consumer sectors. During this web conference, we’ll review the tool’s newest features and present some intriguing data trends related to interest in business customer programs and non-energy-efficiency products and services.

You'll learn:

Use data from the tool to inform marketing, communications, and program-planning decisions
Compare specific business customer sizes and sectors and see how they differ among energy-efficiency and product/service interest
More effectively utilize the tool if you’re already a user

Speakers:

Luke Currin, Senior Manager, Marketing and Communications, E Source
Rachel Cooper, Lead Analyst, Market Research, E Source

For more information about attending this event, please email us or call 1-800-ESOURCE (1-800-376-8723).

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Who Should Attend? Any utility professional interested in learning more about the business customer data available in the E Source Business Customer Insights Center.

Access to and use of our website, materials, and tools is governed by the E Source License & Website Agreement.